HEALTH CARE SERVICES
Over the past years,the beginning of medical-life has been dedicated to providing healthcare companies and distributors with a range of services to support them in launching their business in the AFME region. As a specialized company in each of our provided services, we understand the unique challenges and requirements of doing business in these regions.
To better serve our clients, we have launched a customized medical services division in Egypt, the Middle East, and Africa. This division is specifically designed to provide healthcare companies with tailored solutions that meet their unique needs, including market research and market access, and medical supplying.
At the beginning of medical-life , we understand that launching a healthcare business in the AFME region requires careful planning and execution. Our team of experts provides our clients with a range of services, including market research, regulatory and policy analysis, pricing strategy, and product launch support. In addition, we offer medical supplying services, ensuring our clients have access to the latest medical products and equipment to support their operations.
Our customized approach ensures that our clients receive the specific support they need to achieve their business objectives in the AFME region. Contact us today to learn more about how our services can support your healthcare business.
Market Research
The beginning of medical-life provides an integrated Market Research and Market Access services for Healthcare companies, Pharmaceuticals, Medical Devices and Food Supplement manufacturers who are interested in operating or expanding their business in Egypt, Middle East and Africa.
The beginning of medical-life has so many tools of market research including official MOH Data, Doctors, Hospitals, Market Size, Competitors Data and Medical Insurance. Helping these companies to take the right decisions before investing in these markets.
There are two main types of market research that your business can conduct to collect actionable information on products including Primary Research and Secondary Research.
Primary Research:
Primary research is the pursuit of basic information on your targeted market. We use different methods and resources to gather latest details and updates about this market to assist our clients to define their preliminary interest and to evaluate the market potentiality.
Primary Research is useful when exploring the market in needed, while no investment step is taken so far. It takes place through Three main steps:
Exploratory Research.
Specific Research.
Secondary Research:
Secondary research is all the data and public records we have at our disposal to draw conclusions from. This includes trend reports, market statistics, industry content, and sales data we already have on our business.
Secondary research is particularly useful for analyzing competitors. Here are three types of secondary research sources that make this process so beneficial:
Public Sources.
Commercial Sources.
Internal Sources.
Agencies and Distributorship
The second core service we offer involves the establishment of healthcare-focused local distributors in the regions of Egypt and Africa. Furthermore, we possess expertise in the selection and placement of local distributors within Egypt and Africa on behalf of healthcare companies and manufacturers hailing from the European Union, the United States, and Asia. These companies specialize in the production of pharmaceuticals, medical devices, and dietary supplements. We facilitate a complex process, furnishing our clients with the necessary support to enable them to establish their own local distribution or agency entities.
Over the past 12 years, we have successfully introduced over 70 healthcare companies from the United States, the European Union, and Asia to local distributors in the Middle East and African nations. This effort includes providing comprehensive market insights through our extensive network of healthcare local distributors in the Middle East and Africa, which spans over 100 distributors in more than 20 countries.
Since we help manufacturers to find the suitable Local Distributor for their business, we provide a group of Services for Agencies and Distributors:
Corporate Identity
Market Research
Principals Assessment and Business Plan
Distribution Agreement
Products Registration
Regulatory Affairs
Logistics Support
Medical Supplying
Through a very long experience of the beginning of medical-life management team in the ICU and Oncology fields,the beginning of medical-life has a joint-venture with one of the top Chemotherapy and Oncology local supplier in Egypt, while it supplies several products to ICU and Oncology centers including Chemotherapy and Diagnostic Solutions in addition to Hospitals on both Governmental and Private levels.
We supply only world class products and solutions to these centers, hospitals and intensive care units as a part from our main quality standards.
the beginning of medical-life through its distribution network, serves and covers the biggest governorates in Egypt either through resident sales representatives or to be covered remotely from Cairo. Assuring a very effective coverage to all customers with an accurate visiting matrix and planner for the Sales Team.
In terms of %, the beginning of medical-life and through its affiliates and local partnerships, has an active opened accounts with more than 70% of Oncology and ICU’s customers (Governmental Hospitals, Military Hospitals, Gov. Institutions, Oncology Centers and Oncologists) in the Capital city of Great Cairo. And more than 45% for other cities and governorates in Egypt.
In 2019,the beginning of medical-life started the same activities in few markets across the Middle East countries including Saudi Arabia, United Arab Emirates and Kuwait. With the same efficiency of work, we succeeded to establish a very strong distribution network in these market in very short time and now we are starving for new distribution opportunities in these markets to expand our portfolio.
Market Access
At the beginning of medical-life , we know that Market access is the process to ensure that all appropriate targeted customers, hospitals and healthcare services providers who would benefit, get rapid and maintained access to the brand, at the right price.
Success in practical terms means understanding fully the implications and requirements of each targeted segment and customer type, get more insights about consumer behaviour and buying motives.
Through linking Value Identification, Value Creation and Value Communication, we provide a very smart Market Access strategies for all products types (Pharmaceuticals, Medical Devices, Food Supplements and Medical Nutrition).